Scott testimonial

The right story helps you scale

Scott Beaver of Prenova calls the marketing shots. He says industry leadership was a key factor in Prenova's recent acquisition by Ecova.

connie on cnn

Fame: it’s your choice . . .

Find out how our proprietary Triple A industry leadership methodology for  public relations delivers headlines and a whole lot more.

CEO of Mycelx, Connie Mixon, pictured on CNN, preparing for her IPO on London's AIM last summer. (Way to go, Connie!) Mycelx is a leading global clean water technology company.

Michael on CNBC

CEO Michael Nark on CNBC

Our CEOs are true industry leaders who are eager to share their expertise with the news media.

Our job is to make sure they have the opportunities their clear leadership deserves.

(Click image to watch video).

scott weiss

Speakeasy CEO on Industry Leadership

Scott Weiss, CEO of Speakeasy, talks about how the 40 year old Atlanta company is telling its story for the first time.

No one hit wonders

No one-hit wonders . . .

Our clients achieve consistent, positive ROI on their public relations outreach thanks to a disciplined, informed approach.

How much would your reputation soar if a crack team worked on it every day?

Triple A

Access.

Awards.

Awareness.

Let us help you get the recognition you deserve.

Is our Triple A industry leadership approach right for you?

Lisa video

Inc. Magazine panel with Write2Market

Write2Market CEO Lisa Calhoun at the INC MAGAZINE "Faster, Better, Stronger" panel in Atlanta.

Doug Haugh

National recognition and awards

"Write2market provided the PR strategy and execution needed to promote our company's technology investments and the value we deliver to customers by gaining recognition and awards from leading publications such as CIO Magazine's CIO 100 Awards, first place among energy firms in the InformationWeek500, and finalist in the Platt's Global Energy Awards--these accolades help Mansfield Oil differentiate ourselves as a leader in our industry." -- Doug Haugh, EVP & CIO

one to watch

Write2Market selected as "One to Watch"

Business to Business Magazine and accounting partner Gifford, Hillegass & Ingwersen selected technology and energy PR firm Write2Market as a 2012 "One to Watch" based on profitability, growth, sustainability & entrepreneurship.

Office Arrow

Robert Ball, CEO of Office Arrow

Industry leadership as unique as you are

"W2M takes the time to understand our business, our target audience, and what we need to communicate in terms of a value proposition or solution, rather than trying to fit us into a canned PR strategy."

--Robert Ball, CEO, OfficeArrow

Called the "Groupon for Business" by the Wall Street Journal, other recent Office Arrow media appearances include Inc. Magazine, BusinessWeek, HuffingtonPost, DailyDeal Conference.
Rob Shively

Metadigm CEO on Triple A Methodology

Rob Shively, CEO of Metadigm Services, a utility services company, reflects on how energy PR from Write2Market provides industry leadership for the smart grid leader.

Dave McMullen

Atlanta public relations agency is a "perfect partner"

“If you have that third party that’s pitching you and selling you and helping you think through a specific strategy to get awareness, it just makes you that much more effective.”

— Dave McMullen, Owner and President of redpepper.

Slide 13

Powerful Technology PR

Sean Cook, CEO of ShopVisible, tells the secret behind powerful public relations and how it helps ShopVisible succeed in the volatile e-commerce market.

Slide 12

C5 on 11Alive

"Enthusiasm for the cause, experience in the field and an obvious joy in execution--Write2Market is a terrific full-service partner in public relations for C5 Georgia." -Robert Farrar, Board of Directors

(Click on image to watch the video).

Slide 18

Proactive industry leadership

CEO Kristin Intress of hospitality technology company InnLink discusses how being an industry leader takes a proactive approach and requires a methodology that is measureable to get results.



New media campaign increases sales, media attention

May 27, 2011

New media campaign increases sales, media attention

In just 90 days, the technology firm saw a positive ROI and significant closed sales by implementing an integrated marketing campaign that included web copy, optimized press releases, editorial pitching and case studies from Write2Market.

“Write2Market’s work has won us two proposals in competitive situations so far.” –Michael Proffitt, Vice President

Technology PR results

Advanced Compliance Solutions

  • enjoys a 400 percent jump in qualified new leads.
  • has a 300 percent increase in media attention, including national attention from CNBC and confirmed feature articles in four of the six national trade journals in their industry.
  • has better national sales traction and recognition, including closed sales with new Fortune 500 prospects.
  • has significant new closed sales thanks to integrated campaign.

ACS as an technology industry leader

Founded in 2001 by brothers Michael and Scott Proffitt, Atlanta-based product safety testing and engineering firm Advanced Compliance Solutions basks in all the earmarks of a knowledge leader. ACS now has a fantastic word-of-mouth referral rate, a motivated team of highly qualified engineers and product safety experts, state-of-the-art product testing equipment and a commitment to constantly reinventing their industry with better people and better technology.

The Write2Market Triple-A PR approaches and media relations solutions

Problem: Nobody knows what we’ve done.
The Triple-A Industry Leadership Methodology: Send out case studies regularly and often and use them as the backbone of proactive conversations with editors and journalists.

ProblemWe have to share our knowledge one conversation at a time.
The Triple-A Industry Leadership Methodology: White papers share and promote knowledge leadership in a systematic, portable, reproduce-able way.  Put them online behind a registered download to build your qualified database of prospects.

ProblemNobody publishes our stories– Why do our competitors get more press?
The Triple-A Industry Leadership Methodology: Backed by case studies and white papers, press releases and active media outreach turned up the volume on message from ACS.

Wake up your target market.

We’d love to have a conversation about how we can help achieve similar results in your industry. Please call us, email us, or drop by one of our events–you can find them on the right.

New Media Relations Case Study

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