Media Relations and Public Relations Case Studies

Recent leadership wins from our public relations agency

• Energy firm glows over multiple headlines

Prenova now has exposure in national media and is a recognized industry leader. Prenova is gaining solid exposure in the form of articles, press releases and case studies in targeted industry publications and key national media including BusinessWeek, Morningstar, MarketWatch, Restaurant Business, Stores Magazine, Chain Store Age and Inside Supply Chain Management.

• Building a global market with technology media relations and new media

MyCelx offers complete turnkey solutions to tackle the toughest in oil removal challenges. MyCelx Technology Corporation is now recognized as a global industry leader.

• Healthcare media relations creates industry leadership reputation

NEA is the national leader in streamlining provider payments for insurance companies. Their electronic solutions are secure, HIPAA compliant and save providers and payors untold hours of faxing, scanning and manhandling tedious and lengthy medical insurance claims. Their technology software is revolutionary, but was almost unknown prior to their engagement with Write2Market.

• Tech start-up justifies capital raise with new media and public relations wins

OfficeArrow is the first online collaborative community specifically for office professionals by office professionals. OfficeArrow now boasts higher visibility and increased ROI thanks to the Write2Market Triple-A methodology–Access, Awareness, Awards.

• Media relations marks multi-national expansion for Mansfield Oil

“Write2market provided the PR strategy and execution needed to promote our company’s technology investments and the value we deliver to customers by gaining recognition and awards from leading publications such as CIO Magazine‘s CIO 100 Awards, first place among energy firms in the InformationWeek500, and finalist in the Platt’s Global Energy Awards-these accolades help Mansfield Oil differentiate ourselves as a leader in our industry.” -Doug Haugh, EVP and CIO, Mansfield Oil

• Media relations lead to more market share for healthcare service

With almost 100 clinics in six states, Heartland Rehabilitation Services needed a cost effective, sustainable and trackable way to build market share in local communities.

• Coca-Cola-tied youth foundation makes headlines with aggressive media relations and new media relations

The mission of C5 Georgia is to change the odds for high-potential youth from risk-filled environments, inspiring them for leadership roles in college, work and their communities. C5 Georgia now enjoys recognition in Georgia as a leading organization supporting high-potential youth.

• Connecting biofuels agribusiness to the supply side of its market

Biofuel and agribusiness start-up lands on television, NPR thanks to the bold public and media relations program from Write2Market.

• New media campaign increases sales, media attention

In just 90 days, ACS saw a positive ROI and significant closed sales by implementing an integrated marketing campaign that includes web copy, optimized press releases, editorial pitching and case studies from Write2Market.

• Wiretree & Jack Welch: High profile turn-around project

“We went through three copywriters before Write2Market saved the day.” –Will Weyer, Co-Founder of Wiretree