Write2Market has been chosen to lead positioning, content marketing and media outreach efforts for the new strategic partnership that will operate under the name unified.agency. The W2M team will support u.a’s vision of creating a true full-service agency with national reach that drives measurable results and brand experiences.
The 150-person agency alignment with offices in New York, Chicago, Atlanta and San Jose, consist of Hiccup NY, Resonant Analytics, DRUM, UMarketing and Atlanta-based, BKV. unified.agency will serve clients with seamless access to the expertise and practice areas of each agency through a single entity with its own strategic account management team to create customized solutions.
W2M brings a deep history of agency client experience to the table, collaborating with RMi in Atlanta and most recently, redpepper agency in Nashville and 352 in Gainesville, FL.
“We’re excited for this opportunity to help a truly innovative partnership of cutting-edge marketing agencies expand their national reach, said Ben Mitchell, Account Director at W2M.” “Write2Market’s industry expertise and media relationships in technology, retail and marketing aligns well with u.a’s roster of clients, as do the unique company cultures.”
unified.agency delivers custom marketing solutions using broad resources of big agency networks with the bold passion of an entrepreneur for growing companies. The expanded services offered to all clients include on and offline creative development and execution, web development, SEO, eCRM, paid media (online and offline), social media (including influencer management), direct mail, DRTV, content production, video production, call center management, research, database management, analytics and modeling, and strategic branding, visit www.unified.agency.