Written for: ACS
When the European Union issued a new directive that affected manufacturers whose products were destined for the 350 million people in the EU, ACS contacted Write2Market to put together a communication campaign to help build leads and awareness. Write2Market responded with a white paper publicized through an optimized [intlink id=”1057″ type=”page”]press release[/intlink] and targeted editorial pitching. ACS attained four headlines in trade journals that cover their industry and significant white paper downloads that generated qualified leads.
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