Voice Search Helps Healthcare Go Mobile
Where’s the nearest crown replacement? Where can I get my new contacts? Where’s a drugstore? Voice search is going to trash your local search optimization… and it’s already here. Car makers like Volvo and Ford are embedding voice options, and the others aren’t far behind in creating a voice-activated mobile experience. If you saw the recent science fiction movie Her, you’ll notice in the “near future”, it’s presumed everyone interfaces with computers with very little keyboarding.
2014 is the year for healthcare marketers to the lay the planning and groundwork around voice search. That way, when someone asks their car to get to the hospital to deliver Junior in 2015, you’ve already delivered the baby.
Contact us if you’d like some support in coming up with the right mobile and voice search plan for your organization.